Site leadership
Dr Sihem Barhoumi
- Factory manager
- Principal veterinarian
- Food safety management system manager
At Borj Touil, running the plant and keeping food safe are in the same hands: a veterinarian’s.
Know-how
An integrated industrial platform
In Borj Touil, in the Ariana governorate, one site brings together processing, cold storage and dispatch. ISO 22000 certified operations, built for cold-chain resilience.
Official visit by a Brazilian delegation
01 Borj Touil · Ariana
One site, the whole chain
The administrative headquarters, the processing workshop and the cold stores share one site, from which our deliveries leave for the whole of Tunisia. A compact, tightly run operation that keeps every product under control.
16,500 m²
Plant site (land)
8,000 m²
Plant (built area)
3,300 t
Frozen storage capacity
50 t
Chilled storage capacity
02 Production capabilities
State-of-the-art processing technologies
Modern European processing systems and trained teams support meat processing, retail packing, food safety and value-added product development.
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Preparation
Controlled preparation and portioning
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Marination
Value-added meat products
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Smoking & cooking
Modern thermal processing
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Slicing & packing
Adapted to foodservice and retail
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Freezing
Deep-freezing and frozen storage
03 The workshop
Deboning, cutting and products made in-house
Our approved workshop prepares meat for butchers, foodservice and supermarkets, with the precision the trade demands.
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Deboning and cutting
Deboning of local carcasses and cutting of imported beef and lamb carcasses.
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Offal
Beef and lamb offal, cut and packed.
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Retail trays
Minced meat, sirloin, merguez or liver in 300 to 400 g trays for supermarkets.
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Processed products
Merguez, burgers, minced meat, meatballs, kebab, salami and charcuterie, made in-house.
Made in our workshop
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Merguez sausages 280 g
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Beef kebab 330 g
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Burgers 320 g
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Beef meatballs 280 g
04 Food safety
Food safety at every step
A food safety culture built step by step: a sanitary approval as early as 2005, a HACCP approach and ISO 22000 certified operations. All our meat and poultry is halal.
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ISO 22000 Certified operations
ISO 22000 certified operations, the international standard for food safety management.
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PV01-02 Sanitary approval · 2005
Granted in 2005: the first ever granted in Tunisia for red-meat processing.
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HACCP approach
Hazard analysis and critical control points, applied to our processes since the late 2000s.
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Cold chain at −18 °C
Frozen products are kept at −18 °C, from our cold stores to the delivery.
05 The quality film
Quality and safety, every day
Food safety, occupational safety, maintenance and certifications, in a few minutes. Dr Sihem Barhoumi, factory manager and principal veterinarian, leads our ISO 22000-certified food-safety management system.
06 Roles and responsibilities
Our food-safety team
A documented food safety management system, carried by an organisation in which every function has its own manager: from hygiene to production, from stock to the fleet.
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System and hygiene
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Documented system
Functions and responsibilities set out in referenced documented information
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Hygienist
A role dedicated to hygiene across the site
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Cleaning and disinfection
A dedicated team and an in-house laundry
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Production
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Day and night production
A night team with its own manager
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Cutting workshop
With its own production manager
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Charcuterie workshop
Separate from cutting, with its own manager
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Stock, maintenance and fleet
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Frozen stock
A dedicated manager
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Consumables
A separate manager
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Maintenance
A manager and maintenance technicians
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Vehicle fleet
Run in-house by a dedicated manager
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07 Cold chain and fleet
Multi-channel refrigerated distribution
Developed through disciplined field operations and direct customer service, Labidi Viandes’ refrigerated distribution serves hotels, restaurants, institutional kitchens, modern retail and neighbourhood stores, combining cold-chain logistics, branded freezers and last-mile retail execution.
3:00 pm
Order cut-off for next-morning delivery
Our commitment
Order before 3:00 pm, delivered the next morning
- Anywhere in Tunisia
- No minimum order
45 Vehicles, 30 of them refrigerated
From refrigerated trucks to urban delivery vans, a fleet matched to every route.
Branded freezers
Freezers in Labidi Viandes colours at neighbourhood retailers, for neat presentation and reliable cold.
08 In-store execution
Visible on the shelf
Labidi Viandes works with modern retail chains with tray-packed meat, frozen vegetables, seafood, poultry and value-added products, backed by merchandising execution and cold-chain discipline.
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Merchandising
Our merchandisers look after the presentation and availability of our products on shelves and in frozen cabinets.
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Tastings and activations
In-store tastings and brand activations with partners such as Sadia, so shoppers can try the products.
Let’s talk about your needs
Regular volumes, a specific format?
Tell us about your business, your volumes and your formats, and we will put together an offer that fits.
Call us
Phone: +216 24 900 111 Email: labidi.viandes@planet.tnOrder before 3:00 pm, delivered the next morning Anywhere in Tunisia · No minimum order